Free website audit — no account needed to start

TagCoPilot is an AI-powered app that audits and fixes your Google Tag Manager and Google Ads tracking

TagCoPilot is a web application built for agencies and business owners to scan a website, read its Google Tag Manager and Google Ads setup, and write the exact fixes into a GTM workspace for review. Approve the changes, publish them, and get an automatic post-fix verification that proves the clicks now convert.

Example: example.com or www.example.com. No login needed for the first check.

Get a surface-level health check in under 30 seconds. Create a free account afterwards to see every finding, connect Google Tag Manager and get the fixes applied.

See a sample post-fix verification report — pass, warning and fail evidence included.

Free audit
URL + public pages. No account or access required.
Connect GTM + Ads
AI reads the real container and conversion actions.
Fix & verify
AI drafts tags, you approve, then it re-tests the conversion path.

Try it free — the whole flow

Start with a free audit of your public pages, then connect Google Tag Manager and Google Ads to unlock AI-written fixes and automatic post-fix verification. Click through each step to see exactly what happens and what access it needs.

Try it free
Four steps from a cold URL to verified conversions — each one runs right here.

0 of 4 steps complete · progress saved on this device

1. Run your free audit

No account · no Google access

Not started

Enter your web address and TagCoPilot scans your public pages for tracking tags, cookie banner wiring and Consent Mode v2 signals, then scores your setup out of 100.

  • Tags actually firing on the page
  • Cookie banner / CMP detected and checked
  • Consent Mode v2 signals present or missing
  • Health score out of 100 in about 30 seconds

What the free audit finds

No developer, no invoice, no waiting. Everything below comes from your public pages — the moment you enter your web address.

Consent

Cookie banner detected, consent applied before trackers load, Consent Mode v2 signals present.

Tags

Every tracker actually firing, plus duplicates, hardcoded pixels and dead legacy tags.

Conversions

Google Ads and GA4 conversion tracking, gclid attribution, and the Conversion Linker checked.

Monitoring

A health score out of 100, and a monthly re-check that tells you what quietly changed.

Scan
Ask
Draft
Publish
scan · acme.com
28s
62score
14 tags detected
CMP: Cookiebot
4 consent issues
GA4 configGoogle AdsMeta PixelLinkedInUA legacyHotjar
criticalConsent defaults load after GTM
highMeta Pixel hardcoded and in container
mediumad_user_data signal missing

Scan. Every tag actually firing, the cookie banner it found, Consent Mode v2 gaps, and Google Ads conversion signals — scored out of 100.

monthly-check · june → july
auto
74
71
76
68
62
88
+GA4 – Scroll Depth
~Ads Conversion · Purchase (value changed)
-Cookiebot default consent snippet
Report emailed to you and the client, first of every month.

Watch. Once registered, a monthly re-check catches the pixel a developer removed before it costs you data.

One connected layer for your tracking

Your website, Tag Manager and Google Ads usually live in separate tabs owned by separate people. TagCoPilot sits in the middle and keeps them agreeing with each other.

Your website

pages, cookie banner, pixels

Google Tag Manager

containers, tags, triggers

TagCoPilot

AI layer

Google Ads

conversion actions

Analytics & consent

GA4, Consent Mode v2

One connected layer: AI reads your site, talks to Tag Manager, and keeps your Google Ads data clean and compliant.

What you unlock with a free account

Register after your audit to see every finding — then connect Google Tag Manager and Google Ads so TagCoPilot answers using your real setup instead of generic advice.

  • The full list of findings from your audit, with the exact fix for each
  • Connect Tag Manager and Ads for the deeper connected audit
  • Google Ads conversion diagnostics: gclid, linker, enhanced conversions, mismatches
  • Ask for what you want tracked in plain English
  • Approve a fix and TagCoPilot writes the tags into a GTM workspace
  • Optional one-click publish, then a post-fix verification proves the clicks convert
connections · acme.com
oauth secured

Google Tag Manager

GTM-XXXXXX · containers, tags, triggers

Google Ads

conversion actions · MCC access

Live site scan

CMP, Consent Mode v2, network calls

TagCoPilot

Reads your container and scan, builds the context, writes changes back into a draft workspace.

read containerdiffdraft only

GPT-5.5

in use

via the built-in AI gateway — no API key to manage

swappable

Claude and Gemini run on the same gateway — the model can be switched without touching your setup.

Nothing publishes automatically — every AI change lands in a new GTM workspace for a human to approve.

The things that actually break tracking

Surface + connected audit

Free scan reads your public pages. Connect GTM and Google Ads for a deeper audit that compares your container against the conversion actions in your Ads account.

Public pagesGTMGoogle Ads

Cookie consent + CMP wiring

Finds your cookie banner, checks that consent is applied before any tracker loads, and flags the missing Consent Mode v2 signals Google now requires in the UK and EU.

CMPConsent Mode v2

Ask in plain English

"Track my contact form as a Google Ads conversion." The assistant reads your own site and container, then tells you exactly what to change — no jargon required.

AI assistantGTM

AI writes the fix, you control publish

Approve a fix and it is written into a fresh GTM workspace. Preview every tag, trigger and variable before it goes live. Publish manually, or enable auto-publish for trusted containers.

Google Tag Manager

Google Ads conversion diagnostics

Checks that every Ads conversion action has a matching tag, the Conversion Linker is active, url_passthrough is on, and enhanced conversions are configured correctly.

Google Ads APIgclidLinker

Post-fix verification

After a fix, TagCoPilot re-runs a gclid conversion-click test and grades the result against the signals the fix was meant to deliver. Pass/fail evidence for every signal.

Click simulatorHealth score

How it works

  1. 01

    Enter your website

    Just the web address. No account or Google access needed to start.

  2. 02

    Get your free audit

    Cookie consent, tracking tags, Consent Mode v2 and Google Ads signals, scored out of 100.

  3. 03

    Register free

    Create an account to unlock every finding and save the report.

  4. 04

    Connect and fix

    Link Tag Manager and Ads, approve the AI-written fixes, and publish them.

  5. 05

    Verify

    TagCoPilot re-tests the conversion path and confirms the clicks now convert.

Compliance is not a one-off job

Tracking rots quietly. A developer ships a new checkout, someone swaps the cookie banner, a plugin pastes a pixel straight into the theme. TagCoPilot keeps a monthly record so you always know what changed, what was fixed, and whether the fix still works.

  • See exactly which tracking tags were added, removed or changed
  • Consent problems caught before a regulator or a customer complains
  • Duplicate pixels and dead legacy tags flagged automatically
  • Google Ads conversion mismatches with click-by-click evidence
  • Post-fix verification confirms the conversion path is still passing
post-fix-verification · acme.com
verdict   pass  (87/100)

pass      Conversion Linker stores gclid
pass      url_passthrough survives navigation
pass      AW-123456/abc123 sent on test click
pass      Consent Mode v2 ad_user_data granted
fail      ads_data_redaction not set on consent default
Run this on my website

Post-fix verification — explained

After a fix is applied, TagCoPilot re-tests the conversion path and stores the evidence. Here is how it works, what is checked, and who can see the results.

Before you hand over access

Here is exactly what TagCoPilot checks, where each finding comes from, and how your Google access is handled.

Methodology & security
What we check, where the evidence comes from, and how your access is handled.

How the free audit works

We request your public pages the way a browser does, then inspect the loaded scripts, dataLayer and consent calls. Nothing behind a login, paywall or private network is fetched, and internal/loopback addresses are rejected before a request is made.

How the connected audit works

Once you connect Google Tag Manager and Google Ads, findings come from your own container and conversion actions through Google's APIs — not from guesswork. Every mismatch links to the specific tag, trigger or conversion action it came from.

How verification is judged

After a fix, a simulated gclid conversion click is replayed and each signal is graded against the expectations you set for that account. You get a per-signal pass, warning or fail with the observed evidence next to the expected value.

Read-only by default

New connections request Tag Manager read access only. Writing tags, creating Ads conversions and publishing are blocked server-side until you explicitly switch a client into write mode.

Tokens are encrypted at rest

Google OAuth tokens are encrypted (AES-256-GCM) before storage and are only decrypted server-side when a task you triggered needs them. They are never sent to the browser.

Your data stays yours

Audits, reports and connections are scoped to your account with database-level access rules. You can disconnect Google access at any time, which stops all further reads.

Evidence, not badges. Every finding in a TagCoPilot report shows what was expected, what was observed, and where the observation came from, so you or your developer can re-check it independently.

This page is maintained by TagCoPilot to answer common security and privacy questions about the product. It describes how the tool works and the controls it applies — it is not a certification, audit report or legal compliance assessment, and it does not guarantee that your website is compliant. Consent and privacy obligations for your site remain yours.